Squarespace Website Design & Copywriting Services
Website Design
Your website design is one of your most powerful sales tools. I create Squarespace website designs that provide my clients with a professional online presence and a backend interface that’s easy to update.
Scroll-stopping website headlines, on-brand visuals, irresistible calls-to-action, and a strategic flow will convert your website from an online brochure to a bonafide member of your sales team.
My Squarespace website design services start with an online form designed to help me gain the information needed to create your website content.
When the website design is complete, I will send over a link for your review. Upon approval, I’ll make the website live and send you instructions for updating it yourself.
Brand Story
A narrative that tells your unique story and compels people to connect with you is worth its weight in gold.
Conveying your value proposition in a manner that evokes an emotional response from the reader will instantly set you apart.
I’ll start by interviewing you to find out exactly what you bring to the table. Then, I’ll craft a story that tells people why they should care.
You can show off your brand story on your website’s about page, in press releases, pitch decks, employee on-boarding and training materials, and more.
Blogging
Looking for ways to reach your target audience and show them who you are and what you know?
Through a blog, you can establish thought-leadership, publish pillar content, and directly connect with people who might just be interested in what you have to say.
Based on your existing content strategy, or one we come up with together, I will create blog content surrounding your pillars.
This content will set you up as an industry influencer by providing your audience with information that is well-researched and conveyed compellingly.
When published consistently, properly formatted, and enriched with key terms, your blog can also help your website appear in online searches.
Social Media
The importance of maintaining a brand-aligned, engaging social media presence cannot be overstated.
I will develop a content strategy for your social platforms, and then based on that strategy, create captions in your brand voice to engage your audience.
All captions will be provided to you in a Google Doc to make it simple to upload them into your scheduler.
Content Strategy
Creating content without a content strategy can feel unproductive and overwhelming.
Based on your business goals, I will outline a content strategy for your company that can be implemented by your team or by me.
I’ll deliver to you a plan that dictates what content should be developed, where it should appear, and when it should be seen.
By having a plan in place, you’ll be able to leverage your content creation in a manner that generates results.
Marketing
The only way to create a lasting impact with your marketing materials is to pair branded visuals with brand-aligned copy and release your marketing collateral in line with a strategic plan.
I work with companies and individuals to create compelling content for marketing materials, including sales sheets, websites, brochures, flyers, box designs, restaurant materials, direct mailers, social media advertising, landing pages, and more.